The Invisible Solution for 48 Million Americans

Hearing aids and cochlear implants amplify sound and work fairly well in small, quiet environments for one-to-one conversations. In larger, noisy spaces in the real world, when all sounds are simply amplified by a hearing device, it becomes even more difficult to hear clearly and  understand what is being spoken.  

When a person with a hearing aid or cochlear implant appears at your place of business, welcome them with the gift of induction (hearing) loop technology. In other words, allow them to hear what you have to say. When they see the international logo for T-Coil users (a blue sign with an ear and the letter "T") they will select the "T-coil" setting on their device and crystal clear sound will be sent directly to their hearing device(s).



Source: Why Patients Need Hearing Loops by JuliĆ«tte Sterkens, AuD  The Hearing Journal (August 2017) 

The dramatic benefits of hearing loops have been documented in two studies. A survey in 2014 asked 866 people to rate the performance of their hearing aids or cochlear implants using a 10-point scale (Hear Rev, 2014). The average response was 4.9 in a non-looped setting and 8.7 in a looped environment. A 2016 study by Faivre found that hearing loops greatly improved speech understanding and sound quality, and reduced listening effort (Hear Rev, 2016).

How can a hearing loop deliver such dramatic improvements? Simple. In a hearing loop, the microphone of the PA system is the microphone to the hearing aid. The distance and reverberation limitations of hearing aid microphones are overcome in a loop. Instead of acoustically transmitting sound, this setup transfers sound via a magnetic field. Those in a loop hear the cleanest and purest sound possible, often at signal-to-noise ratios that enable even those with severe and profound hearing loss to understand speech.

The hearing loop movement is spreading across the United States, with new equipment vendors and dozens of trained installers. There are thousands of installed hearing loops across the country, from small areas (i.e., all new New York City taxis), to medium-sized worship places and auditoriums, and to sizable airports and stadiums (including the Michigan State Univeristy's basketball arena). This increased hearing aid functionality bodes well both for hearing care providers and those we serve.

Articles & Research

    In the (Hearing) Loop!

    In the (Hearing) Loop!

    David Myers' visit to an 800-year-old Scottish abbey in 1999 was a turning point for millions of Americans with hearing loss.  The hearing aid he wore that day simply amplified the pastor's voice along with all of the other sounds rambling through the vaulted space.  He had no idea what was being said.

    Hearing Loss Linked to Brain Tissue Loss

    Hearing Loss Linked to Brain Tissue Loss

    Untreated hearing loss decreases audio input to the brain and that is proving to be bad for the brain, according to the results of research done at Johns Hopkins University by Dr. Frank Lin.  

    Online Resources

    ADA Non-Compliance: Can You Afford It?

    ADA Non-Compliance: Can You Afford It?

    Is your organization compliant with the Americans with Disabilities Act (ADA) of 1990 or 2010?